Our Product Offering
- Attitudinal research
- Behavioural research
- Product development
- Product tests
- Test markets
- Feasibility studies
- Tracking studies.
- Benchmarking studies
- Market segmentation
- Impact Assessment
- Customer Satisfaction
- Omnibus Survey
- Employee surveys
- Mystery shopper surveys
- Customer loyalty
- Concept testing
- Consumer lifestyle
- Customer profiles
- Brand Perception
Methodologies
Quantitative
We offer plenty of choices for collecting quantitative data
- Computer Assisted Personal Interviews (CAPI)
- Pen And Paper Personal Interviews (PAPI)
- Computer Assisted Telephonic Interviews (CATI)
- Web Assisted Personal Interviews (WAPI)
Qualitative
No more buffering – create and enjoy. Our UI was built on
- Focus Group Discussions (FGD)
- In-Depth Interviews (IDI)
- Workshops/Forums
- Mystery Shopping
- Ethnography
- Vox-pop interviews